Masterclass in Short-Term Rental Management

Course Objective

Transform participants from “owners” into professional property managers.
By the end of the seminar, participants will be able to:

  • Operate as a Superhost with high ratings.
  • Automate every aspect of their business.
  • Increase bookings, occupancy, and revenue using professional techniques.
  • Handle tax, operational, and communication matters confidently.

Duration: 3 hours

Cost: 149€

From owner → professional host

Professional mindset & structure

  • Host vs Superhost mentality
  • Systems, tools & workflows
  • Data-driven decisions (occupancy, pricing, seasonality)
  • Brand identity & positioning

Superhost mastery & guest experience

  • Superhost criteria & how to maintain them
  • What creates ★★★★★ reviews
  • Journey design: arrival → stay → departure
  • Handling complaints & negative feedback
  • Turning guests into repeat clients

Daily operations & team management

  • Daily routine of a professional host
  • Managing cleaning teams & contractors
  • Time automation & delegation
  • Emergency response & problem solving

Pricing & Revenue Management

  • Break-even & true profit calculation
  • Dynamic pricing tools (e.g. PriceLabs)
  • Managing seasonality & special events
  • Upselling & value-add services
  • Increasing ADR & occupancy

Branding & Digital Marketing for Airbnb

  • Standing out in a crowded market
  • Social media (Instagram, TikTok, Google)
  • Creating a simple direct booking page
  • Collecting reviews & emails
  • Influencer & travel creator collaborations

Legal, corporate & tax structure

  • Managing multiple properties legally
  • When a legal entity is required
  • Registries, accounts, obligations
  • Real net-profit calculation & tax planning

Guest Experience Design

  • What guests truly expect
  • Local partnerships for premium stays
  • Amenities & thoughtful details that create “wow moments”
  • Turning guests into brand ambassadors

At the end you will be able to:

  • Achieve Superhost / Pro Partner status
  • Professionally manage multiple properties
  • Automate bookings, cleaning & communication
  • Apply advanced revenue optimization
  • Build a brand & direct booking funnel
  • Operate fully compliant & efficiently

Ideal for

  • Active hosts wanting to level up
  • Property managers & hospitality pros
  • Owners with multiple properties
  • Investors targeting the professional STR market